Data quality to ensure visitor satisfaction

Improving visitor satisfaction relies on millions, even billions, of data. We have entered the era of Smart Data. Collect less, but collect better, and more importantly: collect reliably. What really determines the value of your data is its quality.

Data quality to ensure visitor satisfaction animation header page
Better-informed business decisions

Better-informed business decisions

"Garbage in – Garbage out". Anything that is flawed at the start of a process will still be flawed at the end. It is impossible to effectively manage your online activity without quality data.

Thanks to regular, complete, accurate and automated tests of your tagging plans (data layers, analytics tags and marketing tags), you'll be sure to make informed and ROI-positive decisions based on reliable data.

Make your visitors' satisfaction a reality

You collect data to improve and personalise your visitors' online experience and increase their satisfaction.

By leveraging quality data, you will be able to respond more closely to your visitors' needs in line with their expectations.

Make your visitors' satisfaction a reality thanks to Data Quality
Profitable MarTech tools

Profitable MarTech tools

A data quality solution is the indispensable foundation for the deployment of any tool used for collecting, exploiting, or analysing data.

Control the quality of the data you collect online throughout the data management process.

Fully leverage all your tools to ensure a high level of data quality.

Usable data thanks to data quality

Too often data is collected and then not used.

Stop wondering if your data is reliable or not. Seenaptic will check it for you.

Only 3% of data collected meets basic quality standards

Data quality
requires data that is :

Data quality requires data that is reliable

Reliable

Data quality requires data that is useful

Useful

Data quality requires data that is usable

Usable

Data quality requires data that is up to date

Up to date

Data quality requires data that is traceable

Traceable